Zürs is one of the Alps' most exclusive and snow-sure winter destinations, nestled at 1,717 meters in the Arlberg region. Known for its sophisticated atmosphere and collection of luxury ski-in/ski-out hotels, it offers a quieter, highly premium alternative to neighboring St. Anton. The village is compact, elegant, and almost entirely dedicated to winter sports, lacking a traditional town center but making up for it with five-star hospitality. As a crucial hub in the Ski Arlberg network—Austria's largest interconnected ski area—Zürs connects directly to Lech, St. Anton, St. Christoph, Stuben, Warth, and Schröcken. This provides skiers access to an immense 305km of groomed pistes and an incredible 200km of high alpine freeride routes. Zürs is famous as the starting point of the legendary 'White Ring' ski circuit and is uniquely renowned as the only place in Austria to offer heli-skiing. The resort is a haven for strong skiers, powder enthusiasts, and well-heeled travelers. With an enviable snow record averaging up to 10 meters per season, the freeride terrain around the Trittkopf and Madloch is legendary. Despite its challenging off-piste reputation, confident intermediates will also find beautifully groomed reds and blues to cruise for days on end.